Three Tier

Lawrence Cisneros - DRNXMYTH - Craft Cocktails w/ Cold-Pressed Juice

March 18, 2021 Jacob Gluck Season 1 Episode 11
Three Tier
Lawrence Cisneros - DRNXMYTH - Craft Cocktails w/ Cold-Pressed Juice
Show Notes

Three Tier is hosted by Jacob Gluck, who is also the Founder and CEO of Goza Tequila and Infinite Agave.
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Today's episode features Lawrence Cisneros, CEO of DRNXMYTH.

OUR DRINKS ARE MADE DIFFERENT.
TRULY UNIQUE, WE USE CUTTING EDGE TECHNOLOGY TO BRING TOGETHER TOP SHELF SPIRITS AND NEVER HEATED FRESH INGREDIENTS.

We make these drinks because we have a passion for the craft of mixology. We knew that to make a great craft cocktails, fresh ingredients are the key. We developed a unique patent pending tech and manufacturing approach that yields the freshest bottled cocktails the world has ever seen.

STEP ONE

TRULY FRESH. NOTHING ARTIFICIAL
Our fresh ingredients come from farms across California same day to be batched and mixed. We never heat, we never use artificial ingredients.

STEP TWO

BOTTOMS GET FILLED
The bottom chamber gets filled with fresh ingredients. Part of mixology approach requires that the fresh ingredients remain separate from the spirits until the moment of consumption.

STEP THREE

CAP THE BOTTOMS
Our bottles have two chambers. The bottom chamber contains all of our fresh ingredients. It gets filled and capped, then they're cold pressurized at 85,000 pounds per square inch. The pressure inactivates microbes and allows for 5 months of refrigerated shelf life.

STEP FOUR

ASSEMBLE THE TOPS
Our bottles have a special assembly process. Once the fresh juice is batched and filled and pressurized, the tops get pressed on via pneumatic press and then go off to the liquor filling line.